Wednesday 24 February 2010

//The most humble man in Fashion...

...does it again. Christopher takes his girls into the air with his aviation/Earhart inspired winter collection of heavy shearling and tumbled leather flying jackets and military pea coats offset with pretty bandaged lace dresses. Beautiful and perfectly on-brand. Burberry really are the masters of the no-expense spared production that is sensitively thought through to reflect every essence of the British sensibility of the brand.

It has been super busy at work this week so no other reports of LFW as of yet. My life has, for the last six months been entirely consumed by the home of the trench coat and 'Haymarket' check. But I wouldn't have it any other way.

Credit where credits due to the events team too whom I worked with on Monday. The preparation, endless emails, running around and constant guest list changes every few minutes makes for a very stressful job. Plus those girls regularly work 12 hour days. But they pulled it off spectacularly - even if some of the front row-ers dropped out at the 11th hour (I won't say who they were but boy were they good!)

Burberry are on top of their game at the moment. Not only screening their show live, but also being the first brand to have three dimensional screenings of the AW10/11 show worldwide. Wish i'd have been at the New York screening!

Loving the fact that the runway outerwear and accessories are available to pre-order on the website too. Such a brilliant concept of generating custom whilst products are fresh in consumers minds and the hype is at its greatest! 

I should very much like the following..
MILITARY DOESKIN AVIATOR COAT WITH DOUBLE COLLAR
CURLY SHEARLING CROPPED JACKET WITH GIANT COLLAR ...the velvet dress underneathMILITARY DOESKIN GREAT COAT WITH SHEARLING PANELPLISSÉ LEATHER HOBO BAG 
I've seen the rest of the Prorsum bags too. You won't be disappointed. 
More show round-ups to come

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